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Brand & Identity

Identity That Commands TrustBefore You Say a Word.

We design and build corporate identity systems for clinics, hotels, and businesses that understand first impressions are decided in 7 seconds. Every visual element engineered to communicate trust, quality, and differentiation.

Stratejik Temel

Your brand is doing one of two things: building trust or eroding it.

A consistent, professionally designed identity signals credibility before any conversation begins. It justifies premium pricing. It attracts the right clients and deters the wrong ones.

Strateji manifestosu — güven inşası
Stratejik Önemi

Why identity is a business decision, not a design decision.

Müşteri kararının büyük bölümü bilinçdışında, görsel izlenimle şekillenir.

7 Seconds to First Impression

Clients, patients, and partners form a quality judgement within 7 seconds of seeing your brand. An inconsistent or unprofessional identity loses the deal before the conversation starts.

Inconsistency Destroys Trust

A logo that looks different across platforms, documents, and signage signals internal disorganisation. Consistency in visual identity is a proxy for consistency in operations.

Identity Justifies Premium Pricing

Consumers pay more for brands they trust. A professional, coherent identity system shifts perception from commodity to premium — and changes the pricing conversation.

Professional identity vs. inconsistent branding.

❌ KaybettirenInconsistent Branding
  • Logo looks different across digital and print
  • No defined colour palette — varies by document
  • Multiple fonts used inconsistently
  • No brand guidelines — team creates variations
  • Amateur perception — loses premium deals
  • Business cards, website, and social all mismatched
✅ KazandıranProfessional Identity System
  • Consistent logo system — primary, secondary, monochrome
  • Defined colour palette with hex, RGB, and CMYK values
  • Typography system — hierarchy clear across all formats
  • Brand book — any designer, any format, stays on-brand
  • Premium perception — justifies pricing
  • All touchpoints coherent — digital, print, signage
Sistem

Four components. One complete identity system.

Logo bir başlangıç noktasıdır. Asıl iş sistemin inşasında.

Logo & Brand Mark

Logo & Brand Mark

Primary logo, secondary variations, monochrome versions, minimum size rules, and clear space specifications.

Colour & Typography

Colour & Typography

Primary and secondary colour palettes (hex, RGB, CMYK, Pantone), typography hierarchy, and usage rules.

Corporate Identity Set

Corporate Identity Set

Business cards, letterhead, email signature, presentation template, and social media profile assets.

Brand Book

Brand Book

Complete usage guidelines — how the identity is applied across every touchpoint, with do/don't examples.

Canlı Önizleme

Identity systems built for your sector.

Sektörünüzü seçin — kimlik kararlarını annotation'larla görelim.

LOGO KULLANIM VARYANTLARILOGOLight bgLOGODark bgLOGOColor bg← Light background version← Dark & color versions — versatility testRENK SİSTEMİ#1B4B8APrimary#4A90D9Secondary#F5F7FABackground#6B7A8DSurface#2C3E50TextColor psychology — medical trust paletteTİPOGRAFİ SİSTEMİSağlığınız İçin En İyi BakımPlayfair Display Bold — BaşlıkAuthority · Premium · TrustUzman kadromuz her hasta için...Inter Regular — Gövde MetniReadable · Clean · AccessibleAuthority heading + clean body — medical credibilityKARTVİZİTLOGODr. Ad SoyadUzman Hekim — Estetik📞 0212 000 00 00🌐 www.klinikadi.com.trLOGOSağlıkta Güvenin Adresiİstanbul · 0212 000 00 00← Both sides — complete brand touchpointDİJİTAL VARLIKLARLOGOInstagram ProfilLOGOKlinik AdıUzman Sağlık HizmetleriLinkedIn KapakDr. Ad SoyadUzman Hekim📞 0212 000 00 00E-posta İmzasıDigital consistency — same visual language everywhereLOGOKurumsal Kimlik KılavuzuKlinik Adı · Brand Guidelines v1.0Brand guidelines — ensures consistent usageKİMLİK MATERYALLERİKartvizit (Ön / Arka)LOGODr. Ad SoyadUzman Hekim — Estetik Diş📞 0212 000 00 00🌐 www.klinikadi.com.trLOGOSağlıkta Güvenin Adresi← Front/back — complete brand touchpointAntetli KağıtLOGOKlinik Adıİstanbul · 0212 000 00 00📞 0212 000 · 🌐 klinikadi.com.tr← Letterhead — official correspondenceZarfLOGOKlinik Adıİstanbul, Türkiye← DL envelope — professional mailingE-posta İmzasıDrDr. Ad SoyadUzman Hekim📞 0212 000 00 00🌐 www.klinikadi.com.trLOGO← Email signature — digital consistency
Süreç

From brief to brand book — in 15 days.

01

Discovery & Brief

1–2 days

Brand values, target audience, sector context, competitors, and visual preferences — a thorough brief before any design begins.

Creative Brief
02

Concept Development

3–7 days

2–3 distinct logo concepts with rationale. Each explores a different strategic direction. You select and we refine.

3 Logo Concepts
03

System Build

8–14 days

Selected concept developed into full identity system: colour, typography, all format variations, and corporate set.

Complete Identity System
04

Delivery & Guide

15 days

All files delivered in required formats (AI, EPS, PDF, PNG, SVG). Brand book with usage guidelines.

Brand Book + File Package
Paketler & Kapsam

Three packages. One standard of quality.

Kapsam ve fiyat bilgisi için teklif alın.

Belirtilen fiyatlar tahminidir ve yapılacak işin kapsamına göre değişiklik gösterebilir. Net fiyat ve kapsam bilgisi için bizimle iletişime geçin.

Core Identity

  • Logo system (primary + variations)
  • Colour palette + typography
  • Business card design
  • Email signature
  • Social media profile assets
Teklif Al →
Most Popular

Corporate Identity

  • Everything in Core
  • Letterhead + envelope
  • Presentation template
  • Brand usage guidelines
  • File package (all formats)
Başlamak İstiyorum →

Premium System

  • Everything in Corporate
  • Motion logo animation
  • Social media template set (12 templates)
  • Brand book (full guidelines document)
  • 3-month brand support retainer
Görüşme Ayarla →
SSS

Sıkça Sorulan Sorular

Ready to build an identity that commands trust?

Start with a free brand audit. We'll review your current identity and show you where consistency and credibility improvements will have the most impact.

1 iş günü içinde yanıtÜcretsiz, taahhütsüzSektörünüze özel analiz